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Investment Promotion & Economic Development

Mar 31

Innoversant Solutions is a reliable and proven partner in marketing and promoting your region in India to attract investments, and contributing significantly to its economic development.

We leverage our strong experience of serving International and Indian clients across diverse Industry verticals to provide result-oriented investment promotion solutions.

Investment Promotion Agencies can benefit from our comprehensive resources which they can selectively utilize based on their specific demand and the collaborative strategy developed to attract investments from India.

  • Custom strategies to attract investments
  • Integrated marketing activities
  • Lead generation
  • Networking with intermediaries/chambers
  • Investment Promotion seminars and events
  • Organize and support delegations/missions
  • Liaison with stakeholders: Govt, Industry & Multipliers
  • Executive B2B meetings
  • Support and services to investment prospects
  • PR, Brand building & media relations

Sourcing & Partner Search

Mar 31

Successful sourcing stories revolve around finding good and reliable vendors. Well-designed sourcing initiatives can generate substantial savings—up to 15 to 20 percent of a company’s purchasing costs.

Innoversant works closely with its clients to deliver and sustain those cost improvements, improve cross-functional collaboration, develop new capabilities and more streamlined processes, and build stronger, more productive supplier relationships.

We offer our expertise in leveraging the India cost advantage through the following services:

  • Locate suitable vendors for products/services
  • Conduct due-diligence on vendors
  • Supervise the sourcing operation
  • Assist in negotiating the best deals

Contact us to learn more

Business Development in India

Mar 31

Innoversant Solutions can help you achieve your strategic business development and sales objectives in India. Leveraging our understanding of the Indian market and building on the strength of our relationships with key executives and decision makers, we are able to facilitate strategic sales to major accounts and greatly enhance the chances of success for your company.

Our direct involvement greatly facilitates quick access to the relevant executive and decision-maker level therefore minimizing the transition time between the first approach and the final outcome. In the event of long and elaborate sales cycles, our local presence in India maintains close contact with prospective clients, assuring process continuity.

We have over 30 years experience of business development for renowned international principals and SMEs in the Indian market.

Business Development solutions

  • Business development strategies
  • Identification of sector-specific targets
  • Key Executive meetings and engagement
  • Lead-generation activities
  • Account management
  • Assistance in tenders and RFPs
  • Promotional and outreach activities

Contact us to learn more

Market Research & Advisory

Mar 31

Every successful business strategy requires a thorough understanding of markets, opportunities, competition and target customers. Innoversant offers a wide array of customized and comprehensive market research services catering to clients across sectors.

Innoversant research and advisory services enable our clients to develop a clear understanding of market realities and business opportunities, and thereby take strategic business decisions. Our research methodology integrates qualitative and quantitative measures to ensure that we provide actionable recommendations and strategies.

Our research offerings range across customer satisfaction, market segmentation, product and service evaluation, packaging, feasibility studies, business case development and other key study areas.

Our dedicated team of proactive researchers, analysts and field personnel are equipped with strong analytical, client servicing and need fulfillment skills to ensure that our clients’ objectives are achieved within the specified timeframes.

Our Research & Advisory solutions

  • Market Potential & Feasibility studies
  • Pre-entry studies
  • Market segmentation
  • Customer satisfaction studies
  • Product/Service suitability studies
  • Business Case development
  • Pricing and Positioning analysis
  • Competition studies

India Market Entry

Mar 31

A company’s success in India will depend on the correct estimation of the market potential. Overestimation of possibilities and underestimation of complexities that a company might face may lead to its failure. Due consideration needs to be given to the inherent difficulties and functional hazards that a company might encounter while working in the Indian system.

The entry into the market of India necessitates the formulation of a well-designed plan which in itself should be a product of thorough research. Above all, the companies should bear in mind the objective of growth in the long run and not profit in the short run in order to make their stay in India a permanent one.

Innoversant has the in-depth knowledge and understanding of local business conditions, climate and culture of India that is required to ensure rapid, successful market penetration. Combined with our extensive list of strategic partners and local contacts, Innoversant is uniquely positioned to assist international companies seeking entry or expansion into Indian markets.

How we add value

Reduce risks of market entry

  • Better understanding of the risks of market entry
  • Mitigate risks of uninformed decisions or poor advice
  • Understand, and help  Management and Investors understand business risks in India market

Improve speed to market

  • Avoid traps that result in delays or difficulties
  • Local contacts and understanding of local practices lets things be done more efficiently

Cost Savings & Transparency

  • Local contacts allow access to local cost structures
  • Retain transparency and accountability in pricing and processes

Bridging Insights

  • Translate between international thinking and local practices

India Market Entry solutions

  • Prepare feasibility studies on entry in India
  • Prepare custom business plan for India
  • Location Advisory and Search
  • Timing and Budgeting
  • Handling regulatory affairs and securing approvals
  • Company formation and related services
  • Setting up office and insfrastructure
  • Recruitment and staffing
  • Accounting and tax related services
  • Partner and Distributor search

Business Strategy

Mar 31

Innoversant helps in formulating effective and winning business strategies for its clients to help them anticipate changes in customer priorities and the competitive environment, improve their bottom line and minimize risks, and accelerate their organizational performance to seize the most attractive opportunities.

We also describe the main actions necessary to implement the strategies and the reasons why the changes are necessary to our clients.

Innoversant offers its clients a combination of expertise in management consulting as well as in market research and regional economic development – a key advantage for any organization to access professional support in global outreach. This combination of research and consulting services provides our clients with a unique support for their strategic and operative decisions in existing and new markets.

Our Strategy assignments usually include :

  • Analysis of current business performance and plans
  • Defining a strategic architecture
  • Ensuring a robust business model
  • Discovery of GAP from goal
  • Define goal-seeking actions
  • Implement goal-seeking actions
  • Competitive strategies
  • Monitor and hand-holding during implementation

Doing Business in India

Mar 31

There are many choices open to companies seeking to enter Indian markets. Each choice comes with its own cost, risk, opportunity size and complexity of operation. The market potential in India is undoubtedly big. The key lies in developing a well-thought out Entry Strategy that takes into account the vast complex issues that govern India both from a market and legal & regulatory perspective. India is not short of examples where multinational corporations with vast resources have run into obstacles in rolling-out their entry and have fallen short of exploiting the vast potential of the Indian sub continent.

A right way of looking at India would be to compare it with European Union. Like the European Union various states in India have their own languages, cultures, and unique market dynamics. The policies are framed at state and federal levels which need to be carefully considered for evaluating possibilities and making right entry decisions. No surprise it is called a sub-continent!

At Innoversant we understand the complexity and challenge for companies seeking to do business in India. We work as a trusted partner to companies planning to enter India or those needing help in expanding and sustaining their growth in Indian markets.

For over 30 years, our Principals have assisted international organizations in –

  • developing an understanding of the Indian market and potential for their business
  • formulating strategies for successful market-entry and market development
  • executing the optimal market entry, and
  • business development programs and accelerated revenue generation

We work with growth-oriented SMEs, and large MNCs from diverse industry sectors. We employ a transparent and consultative approach of engaging with our clients and partners.